Two Ford execs are about to have their passports stamped, as marketing chief Jim Farley and Ford of Europe general Stephen Odell are switching roles and addresses, effective on New Year’s Day 2015.
Both execs will continue to report to Ford CEO Mark Fields, who had this to say on this exchanging of executives:
We are excited to see Jim and Stephen take on these new roles as they bring unique skills, experience and fresh perspectives to these critical positions. These moves also underscore our commitment to develop our senior leaders through deep experience within both our business units and our global skill teams.
Farley has been in his current role since 2007, having come over to the Blue Oval after a decade of leading Toyota’s marketing efforts. Come January, he’ll be tasked with executing the One Ford plan in Europe “to achieve profitable growth through an unprecedented focus on new products, a strong brand and increased cost efficiency.”
Odell held down the fort since 2010, and was Volvo’s CEO and president from 2008 to 2010. He’s also been with the company for 34 years, and will work on building Ford’s and Lincoln’s global presence “through innovative new digital communications and transforming the retail experience for customers.”
The post Farley, Odell Exchange Roles In Ford Exec Shuffle appeared first on The Truth About Cars.
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