Sporty Inside and Out – What’s new about the All-new Cerato Design?

 

 

Unveiled at the 2018 New York International Auto Show, the All-new Cerato (also known as Forte in some countries) has made a successful debut featuring its impressively enhanced exterior and interior design.

 

 

Looking more dynamic and stylish, the All-new Cerato’s design has moved in a sportier direction while preserving the original design elements from predecessors. Let’s explore more of its eye-catching design updates.

 

Sophisticated yet Sporty Exterior – the Mini Stinger

 

 

The All-new Cerato maintains its sporty and youthful image while evolving a more sophisticated appearance that nods to a number of sleek and dynamic styling cues inspired by the Stinger fastback sport sedan.

Kia Stinger & All-new Kia Cerato (from left to right)

 

Like the Stinger, the Cerato’s long hood and short deck style built on a wider vehicle body platform recreate an overall fastback-like shape, fueling a sense of masculinity.

 

 

The front end is more aggressive with a new sturdy version of the Kia’s signature ‘tiger-nose’ grille and a Stinger-esque headlamp design, while the Cerato is the first model in its class to come equipped with full LED headlamps. The cowl point, base of the windshield, has been moved back to afford a more athletic and well-grounded stance.

 

 

Around back, the rear bumpers are designed to look connected – Much like the Kia Sportage compact crossover, the Cerato now has a sleek horizontal trim piece that connects to the LED taillights.

 

A Comfortable, High-tech Interior for Everyone

 

 

As outstanding as its exterior design, the Cerato’s interior has been redesigned to provide an enhanced sense of spaciousness. In order to treat both driver and passengers to a more comfortable ride, the overall length, width, and height of the Cerato have been increased to allow for more head and legroom, as well as cargo room in the trunk.

 

 

 

 

Simplicity is the key to the luxuriousness of the Cerato dashboard. Again drawing inspiration from the Stinger, the horizontal layout of the dashboard paints a picture of a wider interior. Minimizing clutter with clean lines and minimal buttons that are intuitively placed below an 8-inch touchscreen adds a sense of openness to the Cerato’s high-tech look.

 

Sophisticatedly Built for Your Versatile Lifestyle

  

 

A more versatile, high-end sedan with eye-catching design, the third-generation Cerato is more attractive to drivers seeking a compact sedan that can accommodate a versatile, active lifestyle.

Thanks to a number of visual enhancements inside and out, the All-new Cerato is geared up to make any journey – whether a short commute or long haul –  a more rewarding and decidedly upscale experience while providing a higher level of comfort.

Hop in an All-new Cerato – every minute you spend in the dynamic and upscale Cerato is unquestionably quality time.

 

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[Torque News] Two Reasons to Love the Kia Niro Touring

 

 

“Those two features – the loaded interior and the unique driving dynamics combine to make the Kia Niro Touring a great option for someone who wants a hybrid that stands out in that segment.”

 

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Kia launches new ‘Boundless for All’ global ad campaign with iconic Peter Pan

 

The classic story of Peter Pan has been revived as a Sci-Fi blockbuster with Kia.

 

 

Kia Motors has launched a new global advertising campaign featuring characters from the beloved story of Peter Pan, with the goal of conveying sophisticated future technologies in an easy-to-understand and friendly way.

 

 

The three-minute film, entitled Peter Returns, is a re-imagining of the world-famous Peter Pan fairy tale and offers a futuristic take on Peter’s ongoing conflict with Captain Hook. In 2030, the not-too-distant-future, Peter Pan returns as a righteous hero, joined by trusted companions Wendy and Tinker Bell, to defend Neverland from the nefarious Captain Hook, who has been monopolizing the fruits of technological progress.

 

 

This short film is part of Kia’s ‘Boundless for All’ vision, in which opportunities for mobility are limitless, and where everyone can enjoy the infinite value that future transportation will bring. This is Kia’s manifesto for its role as a mass mobility provider in the future, with a thoroughgoing commitment to provide broader solutions to mobility.

Under the direction of award-winning French filmmaker Philippe André, Kia’s own brand identity is naturally reflected in this delightful film. Bringing this futuristic dream to life whilst capturing Kia’s unique spirit of challenge and passion for innovation, the film boasts an impressive production scale. About 200 actors, actresses and production staff members joined the project, while about 100 different costumes and a wealth of props were created. It also took around a year to make sketches of the imaginary Neverland and the future city and turn them into computer graphics (CG).

 

“Kia is on a journey to become one of the leading mass mobility providers in the future… Much like the people of Neverland in ‘Peter Returns’, everyone deserves to benefit from technological progress, not just the few.”

– Yong Won Cho, Executive Vice President and Head of Global Brand & Marketing Division at Kia Motors Corporation

 

 

Throughout the film, viewers are invited to a fun-filled experience of the multiple autonomous and advanced technologies featured in the Kia Proceed Concept, which was previously unveiled at the Frankfurt Motor Show 2017.

 

 

Kia’s Smart Biometric Access System recognizes Peter just by his facial features and gait, the Dynamic Wireless Charging System automatically charges itself while running on the road, and the Valet Parking Pilot allows the vehicle to park on its own to help Peter and Wendy infiltrate Hook Tower.

 

 

For boundless communication, Smart Pixel Light technology sends messages to other drivers or pedestrians such as, “Your Lights are on” or “Watch Out!,” to help clear up confusion on the roads. Sound Focusing allows the vehicle to target sound at a specific person to alert them of the car’s presence, while Intelligent Agent is able to understand the driver’s voice commands and respond accordingly.

 

 

The technologies seen in the film are not just imaginary, but are actually being developed by Kia. Under the ‘Boundless for All’ thesis, Kia plans to commercialize Level 4 autonomous driving technology, with ‘Smart City’ autonomous vehicle testing due to commence in 2021.

Kia always considers people first and is highly dedicated to developing automotive technologies that provide a safe, convenient and limitless mobility experience for all. Future technologies are coming your way very soon, so stay tuned for more surprises brought to you by Kia and share your thoughts about the film!

 

 
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[CarBuzz] 2019 Kia K900 First Drive Review: Proof Kia Can Mix It With The Big Boys

 

 

“The new K900 is bigger and more powerful than its predecessor, sharing the same, though slightly stretched, rear-wheel drive platform as the Kia Stinger GT.”

 

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[Kelley Blue Book] 2019 Kia K900 First Review

 

 

“The new Kia K900 is a fine representation of Korean luxury. There are plenty of emotional solutions the well-equipped car provides, from the elegant interior to the spacious cabin and the standard AWD.”

 

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[Forbes] Stung By Kia: Driving The 2018 Stinger GT

 

 

“Overall, the Stinger is a great looking sports sedan that offers surprising blend of performance, utility and value.”

 

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[Cars.com] 2018 Kia Optima Upgrades Yield Top Crash Rating

 

 

“The 2018 Kia Optima mid-size sedan has earned a Top Safety Pick Plus rating from the Insurance Institute for Highway Safety thanks to beefed-up crash protection on the passenger side.”

 

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[Auto Blog] 2018 Kia Rio Quick Spin Review: A grown-up subcompact for grown-ups

 

 

“The Rio is in fact a terrific little car that anyone should be quite proud to own. There is a grown-up vibe to it that greatly outpaces whatever expectations you might have for a sub-compact car.”

 

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[Carbuzz] Here’s Our First Look At The All-New Kia K900 Luxury Flagship Sedan

 

 

“Designers were inspired by the ‘Gravity of Prestige’ design concept with its rich details and solid surfaces.”

 

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Kia at the 2018 New York International Auto Show

 

Kia excited fans and automobile enthusiasts at the 2018 New York International Auto Show (NYIAS) with the world debut of the 2019 K900, Optima and the refreshed Grand Carnival (Sedona). The reveals were abundant in terms of design, technology, and power upgrades, sure to keep everyone on their toes for more to come in the future. Continue reading to find out more!

 

 

All-New K900

The all-new second-generation K900 combines a dignified and sophisticated exterior design, a beautifully crafted cabin featuring premium materials, and performance characteristics that befit a world-class flagship sedan. Reimagined in every way, the K900 brings an array of new systems and safety features with it, making it the most technologically advanced Kia ever.

  

 

Slightly longer and wider than its predecessor, the K900 actually looks tighter thanks to its reimagined proportions, especially with respect to its profile. Inspired by a design ethic called The Gravity of Prestige, the cabin represents elegance in design but minimalism in layout, providing drivers and passengers with a peaceful retreat that is simple, modern, and comfortable.

 

 

The all-new K900 is also equipped with a wide range of advanced technology, connectivity, and infotainment features, including but not limited to a Human Machine Interface (HMI) touch screen and Advanced Driver Assistance Systems (ADAS).

 

 

This luxury vehicle is a truly sophisticated driving machine powered by a 3.3-liter twin turbo V6 engine – the same one that can be found in the highly acclaimed Stinger fastback sport sedan. This world-class engine boasts 365 horsepower and 376 pound-feet of torque and was recently named to Ward’s 10 Best Engines list for its exceptional responsiveness and refinement.

 

2019 Kia Optima

 

 

Refreshed 2019 Kia Optima is redesigned inside and out with expanded ADAS technology and European-inspired two-tone sport leather-trimmed seats, making it a more compelling midsize sedan. Drivers may also choose to further enhance the Optima line with new alloy wheel choices, ambient LED interior lighting, and a new Pass Red exterior color.

 

 

The 2019 Optima will also be available in four trim variants, all with their very own design enhancements. The full lineup features a number of ADAS features, a suite of technologies designed to work in concert to potentially lessen the severity of a collision or avoid it entirely.

 

2019 Kia Grand Carnival (Kia Sedona)

 

 

The refreshed 2019 Grand Carnival (also known as Kia Sedona in the North America regions) is a refined minivan that maintains the traditional functional convenience with ample space for passengers and cargo, but with more style, technology, and amenities.

Newly designed front and rear fascia give it a cohesive design with the other new models of Kia’s lineup. A new available rear-seat entertainment system along with many other convenience features keep the Grand Carnival’s technology ahead of the curve. Under its hood is a true 3.3-liter V6 that can now be paired with an 8-speed automatic transmission.

 

 

The NYIAS took place at the Javits Convention Center in New York City from March 30th to April 8th. With the motor show season well underway, Kia continues to surprise. So make sure you stay tuned for more exciting news to come through all of our social channels!

 

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Green Light Project lights up Rwanda

 

 

A new Green Light Project (GLP) Vocational Training Center has opened in the Gahengeri Sector of the Rwamagana district in Rwanda’s Eastern Province to teach agricultural skills to young adults. The new GLP training facility will foster greater self-sufficiency throughout the region, helping local communities generate sustainable income from agricultural sales. The Rwanda center is the tenth GLP project established across seven different African nations since 2012.

This Vocational Training Center is the latest stage in Kia’s ongoing Green Light Project global corporate social responsibility (CSR) program. The Green Light Project strives to improve access to healthcare, education, and employment for disadvantaged children and young adults in some of the most underdeveloped regions in the world. The program seeks to “turn the red light to green” for individuals and communities, empowering them with the skills and opportunities needed to improve their lives.

 

 

The opening ceremony of the center was attended by local residents and a host of dignitaries including Mr. Rajab Mbonyumuvunyi, major of the Rwamagana District; Mr. Fred Mufurukye, governor of Rwanda’s Eastern Province; South Korean Ambassador to Rwanda Eung Joong Kim; and Mr. Byung Hwa Lee, Korea International Cooperation Agency (KOICA) Rwanda Director. Also present were Han-yoon So, Director of Merry Year International, and Mr. Kyehwan Roh of Kia’s CSR Management Team.

 

 

The local economy of the Rwamagana district is heavily dependent on agriculture, with farmers making up 90 percent of the Gahegeri Sector’s working population. Unfortunately, there are typically low levels of productivity due to the dense population and mountainous nature of the region. The lack of skills, machinery, and poor storage facilities and an inadequate infrastructure pose additional challenges.

The GLP Vocational Training Center provides an agricultural machinery rental service and incubation program to local farmers, supporting new and existing farms with harvesting, sales, and distribution on top of acting as a job training facility.

Kia’s Green Light Project currently works with local people on projects in six neighboring African countries – Tanzania, Mozambique, Malawi, Kenya, Uganda, and Ethiopia – and plans to expand throughout other developing countries in Africa and all around the world.

 

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