Lexus could be looking to take flight with a possible executive jet, according to a CarsGuide interview with Toyota president and Lexus chief brand officer Akio Toyoda:
“Toyota itself is trying to transform from an automotive company to a mobility company and in order to enhance the value of the Lexus brand we need to cover land, sea and also air, and therefore the yacht was a concept we thought we really need to have,” he said.
When asked by CarsGuide if that specifically meant that Lexus was also investigating the development of an aeroplane, Mr Toyoda replied: “Well, please watch us in what we do when it comes to that area.”
Lexus will be launching the LY 650, a 65-foot yacht, at the IBEX Boat Show in Tampa next week. A collaboration with Marquis Yachts, the boat appears to be the first offering in an expanded Lexus lineup.
(Let’s just hope the plane doesn’t look like this. Or this.)
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