The fifth-generation Lexus LS 500 launched this morning with this fire-forged video:
During the video, there’s a brief look at the massive 24-inch Heads Up Display and the rear seat touchscreen controls:
Also had to laugh during the exploding cross-section portion — you can see a champagne glass from the original LS commercial:
This video was part of the larger launch presentation — here’s the full press conference with Lexus USA group vice-president Jeff Bracken:
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