Instagram isn’t just about the Valencia filter anymore; ever since it added a set of editing tools last year it’s become a fairly rich image editor on it’s own right. Today it’s becoming even more powerful with two new features: ‘Fade’ and ‘Color’.
The former allows you fade shadows and highlights in the image to imitate the look of old film. Some its filter presets already introduce a degree of fading, but this allows you to fine-tune the amount to your liking.
Color adds hues to your shadows and highlights so you can make your photos look like old polaroids or cross-processed film.
Instagram launched with just a few filters which eventually came to define aesthetic of images on its platform, but today it’s grown into a full-fledged image editor, especially if you like a ‘retro’ look for your images.
The changes help keep users away from dedicated image editing apps like VSCO, while adding some freedom for Instagram users who want more control over their photos. It’s also particularly beneficial for serious photographers who often find Instagram’s presets kitschy, as the current set of tools basically allows them to create their own.
Editing aside, Instagram’s also made it easier to follow your favorite photographers; you can now choose to receive notifications when particular users post a new image, rather than having to constantly check the app for updates.
➤ Color and Fade [Instagram Blog]
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