BMW M Guy Now Drives an i3

Manny and me when I took delivery of my i3 back in May.

Some of you may recognize the name because Manny Antunes was my client advisor for my ActiveE and my i3. He works at JMK BMW in Springfield and has established himself as the go-to guy for BMW i cars in the New Jersey area and has sold more i3s than anybody on the East Coast. Well he just delivered another one, but this time he was not only the client advisor, but also the client!

While Manny has always been a strong supporter of BMW i and the i3, he never let on to me that he would be interested in getting his own i3. He's an ///M specialist (his Twitter name is m5manny) and I don't think even he thought he would get his own i3 until recently. The first hint that he may be interested was the day my i3 was delivered to JMK. It was the first time he saw an i3 in Laurel Grey in person and I could see how he was staring at it. It was a lustful type of a stare and he even made a remark (I can't remember exactly what he said), but it was something like "Now that's an  i3 I could see myself in" and I remember being a little surprised by the comment. Fast forward a couple months and he sends me an email that he's joining the electric life and just ordered his own Laurel Grey i3. I couldn't be happier for him and I'm certain he won't regret the decision. He may not know it yet, but he just took the first step towards leaving gas behind for good. My guess is it won't take him too long to realize he just doesn't need or want it anymore. He thinks he's doing it for the fuel savings. Little does he know he's going to simply like it better after a couple months.

Below is Manny's story, which he provided to BMWBLOG:


Hi, my name is Manny and I’m a BMW M Certified client advisor, and I just bought a BMW i3. Let me clarify one thing, I’m also one of the first BMWi certified client advisors and have been in the BMW EV program since I delivered the very first ActiveE in January of 2011. My heart still lies with the M cars and spending time at the track, but I simply don’t need a track car as a daily driver, what I need is an i3.

Used To Be An “M Guy”

Living in NJ there aren’t many occasions to drive an M5 or the new M3 and M4 to their fullest potential. And honestly driving a track prepared E39 M5 like I did for many years became a chore. Maybe you can chalk that up to old age (I’m 42 now) but driving this beast regularly began to beat me up physically. It was equipped with KW variant 3 coil overs and Dinan sway bars. Stiff is a word commonly used to describe the ride in my M5. That and the full SuperSprint exhaust with X-Pipe became a nuisance to my neighbors when I’d get home late at night from work.

When the opportunity arose for me to represent my BMW Center back in late 2010 for the then upcoming ActiveE field trial I jumped at it. Being a product guy I love learning about anything BMW, plus the opportunity to meet a new demographic of BMW buyers intrigued me. Who would buy an electric 1 Series I thought, well I would soon find out. The clients I would meet were actually car fanatics, much like myself they loved driving their BMWs as much as any other, but they knew something I didn’t yet, the EV fuel free lifestyle and the instant torque. Oh man that torque!

I’d also like to add that EV owners can afford just about any BMW in our lineup, and most certainly the fuel costs associated with some of our V8 offerings. They buy an EV because they love the instant torque, the immediate throttle response and that thing about not spending money on gas. That last part is important because it’s something that really drew me to owning an EV and in particular the i3.

What Has Drawn Me To The BMW i3

So what do I love about the i3? The fact that its “Life Module” is made entirely of carbon fiber produced at BMW’s Moses Lake plant in Washington State which makes it the lightest BMW currently offered for sale. This Life module is mounted on top of the “Drive Module” which holds the 22.8kW battery, much like body on frame construction. Being that the other components of the car such as the body panels are made from thermoplastic the whole package is very light, 2634 lbs for the BEV version and 2799 lbs for the REx.
Could the i3 be a contender for a class win at a future autocross day? We’ll find out in the spring.

The engine, not your typical engine, but nonetheless a fun one. It won’t win any horsepower wars but at 170HP and 184 lb-ft of torque all available from the second you mash the throttle, provides a rush of power similar to driving a silky smooth BMW V12. In fact the i3’s power-to-weight ratio is a very respectable 15.49 lbs/HP. For comparison the 335i rear wheel drive is 11.98 lbs/HP, a 535i rear wheel drive is 13.19 lbs/hp, and a 228i is 13.72 lbs/HP. But it’s all about the torque with the i3, not the horsepower. 

Is The i3 The Perfect Daily Driver?

So let’s boil it down, why did I buy an i3 for a daily driver? Three important aspects:

• The lowest weight in any BMW making it a very toss-able car in the turns
• The instant torque allowing for some interesting stop light Grand Prix
• For my daily commute I wouldn’t have to buy gas.

Care to try it out for yourself? Put in a call to your local BMWi center, a third of the BMW dealerships are currently running a program for an Extended Test Drive on the i3. You get to experience the i3 and all its virtues for 3-4 days. Much like our own Chuck Vossler did and now he’s getting an i3 of his own, while he still owns a E92 M3 and a Porsche 911. There must be a theme here.

The i3 I purchased is an Range Extender REx “Mega world” with the optional 20 inch wheels and a few options like DC Fast Charge and heated seats. Personally I love the Laurel Grey with the BMW i frozen blue trim, it really sets the color combination off. I’ll have another article out soon on the custom bits I created for my i3 such as the custom painted calipers in BMW i blue and a few other touches.
For now I’m just enjoying passing fuel stops that I used to stop at only to hand the attendant $60 every five days.

Yes, the drive is fantastic as well but I can’t get over my fuel savings costs. Now I have more money to save to buy another track car.

Born Electric Guest Blogger: Meet Scott From California

Hi, my name is Scott Lawson and I was Born Electric on August 11, 2014.

I confess: I am not a ‘car guy’. For me, cars are dirty explosion factories full of toxic liquids and endless grime. Oil changes, frequent fill ups, dusty air filters, and a noisy engine seemed to be an unnecessary evil. If I was to get an EV, I wanted it to be 100% electric, no engine, no gas, no oil, no going back! At times, I have even thought that if I lived in the city I would outsource my transportation to taxis, buses, and trains. But living in the so-called mega-city of SoCal (from San Diego to Santa Barbara) with inadequate public transportation options, a car is required. And since I am confessing, I should say I love traveling fast and zipping around in a driver’s car. Over the years BMWs have fit my needs well but were still powered by gas. I considered the LEAF for a fleeting moment and the Tesla Model S seemed like a car for executives or super models! And costs twice as much as any car I have ever owned.

My i3 in the mountains

BMW decided several years ago to create the BMW “i” sub brand and delve into creating a new kind of transport which they call ‘sustainable mobility’. More than just making an electric car, BMW is looking to change how personal transportation is defined. When the i3 hit the market I was excited to learn more; and the more I learned, the more I felt one with the design principles and philosophy. I am a system architect and strive to make technology useful to people and efficient for business. As I discovered more about the BMW i project and their first product, the all electric i3, I appreciated the innovative use of technology both in the machine and for the consumer.

At the San Antonio dam

The i3 driving machine’s body is made of carbon fiber reinforced plastic (CFRP) including fibers from the Kenaf plant (Hibiscus cannabinus), a form of hemp, for the interior. The manufacturing of the car is computer-controlled and ultra clean using robots, clean rooms, heat-activated glue welds, an all aluminum body, and powered by wind and hydroelectric power. As I read how BMW designed the car as ‘electric first’, I appreciated the lack of a large front hood, the use of tall skinny tires for less rolling resistance, that the ultra-light CFRP and aluminum construction allowed more efficient range. The opposing doors are possible because of the structural integrity of the material and the short overhangs on the front and rear help parking the car in a busy city. All of this adds us to a futuristic design not only in looks but in function. All of the thought that was put into the sustainability and design impressed me even before the first torque-filled test drive.

As an explorer of new technology I was impressed with the consumer technology built into the car. Integrated sensors and computers help in safety and convenience from the door locks to the theft protection to active cruise control to the integration with internet applications. The maps not only have traffic, but charging stations, mass transit stations and other points of interest. The i3 can listen to you with voice commands and read news and social media updates. The iDrive controller even has one-finger handwriting recognition so you can spell destinations or peoples names. The 20 GB music storage is fast and you can even play video from a directly connected USB drive (while parked, of course!). All of this adds up to the i3 being more than just the ultimate driving machine and turns it into the ultimate transportation machine. I feel it can transport me in time by delivering information to keep me efficiently connected to my social circle and work activities.

Up at Mt. Baldy

This is a new way of thinking. Just as cloud computing and mobile have changed the way we think about file storage, applications, installing software, and upgrades, the i3 alters the way we think about driving. It is something you have to not only experience, but something you have to work with and adapt to. It is a new way of driving. The “one pedal” experience is awkward at first, almost annoying, until you get the feel of it and think about electric propulsion. Driving one pedal is the best way to accelerate and decelerate and you begin to think about gliding to a stop and working with the force of the car. Your right foot is always active but never leaves the main accelerator pedal.

You have to change your thinking about “fuel” and trip planning. You can charge in your garage with a ‘level 2’ 240v charging station. While it relieves you of having to get gas, you do have to remember to plug the car in when you get home. This behavior is becoming familiar as many, if not all, i3 owners will have some form of mobile phone or mobile device that they plug in everyday. When it comes to trip planning, that requires a deeper shift in thinking. With an EV you just cannot ignore this aspect. Most technological shifts require new modes: you have to plan to record your show if you want to watch without commercials, you have to sync your laptop files if you want to work on them while on a flight, you have to schedule a PC virus check at night to avoid malware. Going on a trip up a mountain in the i3, you need to plan to see if there are charging stations, what kind they are (to make sure you are able to charge on them), and to figure the most efficient path there. The i3 itself helps with this by warning you on your state of charge (SOC) and showing you charging locations near you. But with only 25 miles of range to every 1 hour of charge, this is a slow process. More ‘level 3’ charging stations (also called DC Fast Charge) are coming and the i3 can be configured to use them to get charged up in 20-30 minutes. Unfortunately only in some places in the world today have a large enough concentration of DCFC stations to make longer trip travel carefree.

Cooling off in the shade for a bit

To get the most out of the i3, subtle shifts in thinking make all the difference. To save your potential range you can pre-condition the cabin for comfort while it is plugged in. To save on electricity you can set it to charge when your electricity rate is low. To more easily find your destination you can search online at your desk and send the address to the car via the internet. How you navigate these subtle shifts in thinking is the key to success in the modern EV world.

The i3 has taught me that driving an EV is not just changing how your vehicle is powered. It requires that you accept a new type of mobility and adjust how you approach your car. Many people will say an internet news site is just an electronic newspaper or that Google is just an electronic yellow pages, or that cloud file storage is just a “hard drive in the sky”. All of these ways of thinking miss the point that new paradigms like the i3 are a leap into something new. James May of Top Gear recently wrote this about the i3: “Being a car is just one of its apps”. A famous petrolhead, he sees the paradigm shift, too. You have to challenge yourself and think different. And owning an i3 will help you do just that.

I'd like to thank Scott for sharing his i3 story here. One last thing I'd like to point out is that Scott created a BMW i3 Owners map. You can enter your location and add yourself to the map HERE.  I'm going to do a dedicated post on this soon though because it was a great idea and something I think other i3 owners will enjoy. 

Scott is the tenth Born Electric guest blogger I've featured here and I appreciate the time everyone has spent to tell the readers about their i3 experience. Previous Born Electric posts can be found below:

Andy from The UK
Hil from Holland 
Toni from Belgium 
Jan from Belgium 
Steven from The Netherlands
Jon from Norway  
Ross from The UK

Bill from The UK

Christopher from Massachusetts 

If you own an i3 and would like to participate here in the Born Electric guest blogger series, email me at: tom.moloughney@gmail.com

Born Electric Guest Blogger: Meet Christopher from Massachusetts

Christopher on pick-up day! Born Electric 8/6/14

An EV Awakening

Hi, my name is Christopher and I was born electric on August 6, 2014.

In retrospect, ending up behind the wheel of BMW’s new electric i3 feels like it was inevitable.  If you let it, life has a funny way of getting you where you belong.  My path into an i3 took about seven years, but with the benefit of hindsight, it feels like destiny.

The car I took to college in the late 80s was an Inka orange 1972 BMW 2002. That was followed by a jade green one, which I still vividly remember driving across the country in the summer of 1989.  I have been a fan of the BMW brand since those days and have owned five of them of various types in a continuous chain over the last 30 years.  For me the design, the handling, the safety, the quality, the purity of focus, the racing heritage - all of these things made BMW a brand I kept coming back to.  I have also always been drawn to the geeky technical side of things in life, so the cutting edge in technology, including as applied to automotive design, has been an enduring interest of mine. 

But as I have grown older I have become more and more concerned with trying to protect some semblance of our environment for my children’s generation.  And, probably in part because of my kids, as I have matured, I have become a more conservative and less aggressive driving, realizing that while pushing hard does not really shorten your trip, the stress and increased risk of aggressive is likely to shorten your lifespan.  Work, urban living, extreme road congestion, and family responsibility all conspired to make storming around in a sporty car less of a priority.  Given my day to day reality, a thirsty high performance car is simply the wrong tool for the job.

So not surprisingly, over time, the BMW brand’s focus on luxury, power, speed and performance slowly drifted out of sync with my mental frame of reference.  I still loved and admired the cars, but the idea began to gnaw at me that burning gas just for the joy of it was an irresponsible thing to do, especially day in and day out while commuting. At least for me, there had to be a better way.

As my daily driver, a beloved BMW 3 Series wagon, tuned somewhat severely by Dinan Engineering for more performance and handling, hit about ten years old in around 2010, I began to feel the first stirrings of a need to replace it with something better suited for the job at hand. Something more reliable, more comfortable, more efficient, more sustainable.  I began, as a sideline, to leisurely consider the options available in the market at that time. 

My 3 Series Dinan-tuned wagon

Some of the BMW diesels were interesting, but they were a bit too expensive - the pay-off was way too long given the high price of diesel in my region of the US.  The early BMW hybrids were not serious, or credible, efforts.  The small nimble 1 Series cars were sort of appealing, but there was no reason to downgrade to one of these from the beloved Dinan wagon.  So I began to look at other options. When we converted our home to solar my search began to look more seriously at the growing market for non-BMW hybrids and electrics.  I had always followed the hybrid and EV technology, but the cars suddenly seemed like plausible alternatives for the first time. 

So after a bit of research, we took the plunge and replaced my wife’s BMW 5 Series Wagon with a Prius V wagon.  With its arrival, the surprising pleasures of driving as efficiently as possible first became apparent to me.  The car was a bit of an eye opener. Setting the cruise for 65 and just chilling out in the right lane was a whole new experience for me.  Before long, between the hybrid joining the motor pool and the solar house generating a surplus of electricity each year, I had been bitten by the EV bug badly.

But there was still nothing I was tempted to bite on for myself.  I really didn’t like the way the Prius felt and drove and handled (it might crash test well, but in reality, to someone used to the solidness of a BMW, the Prius feels like a pretty flimsy car and drives like the transportation appliance it is).  Given the demands of my work and lifestyle I didn’t feel comfortable with a 60-70 mile range EV - I needed to be able to jump up and drive 125-250 miles at a clip if necessary, and couldn’t imagine spending good money replacing a car that could easily do that with a more expensive one that couldn’t.  And I didn’t want a big sledge-hammer of a car like the 16 foot long, 4700 lb, Tesla.  They are undeniably excellent cars in many ways, but the engineering approach, the size, the cost, and the short track record of the manufacturer completely ruled them out as an option for me personally.  So I was kind of stalled. (pun acknowledged)

The concept i3 is revealed

Not surprisingly, BMW’s announcement of the i Division in 2011 really caught my attention. The first BMW i car was still years away, but I began following the project closely and learning everything I could.  At each step of the way, I felt BMW made the right choices.  The emphasis on total sustainability in design and manufacturing.  The emphasis on lightness as a way to make the car more efficient and get to longer range (a sharp contrast to the just-add-more-batteries school of design).  The willingness to do radical things and use radical materials to advance the state of the art.  The focus on trying to keep the price reasonable.  The boxy, geek-chic utility of the package.  I began to feel certain that this was going to be my next car.

As the project progressed, I continued to read everything I could find to keep up to date.  The leaks and speculation grew increasingly enticing.  I was biting my nails that BMW would not make a design choice that suddenly disqualified the car for my needs.  My main concerns, even in those days of exaggerated range estimates, was whether it would go far enough on a charge and whether it would be prohibitively expensive.  If the rumors of reasonable pricing “between the 3 and 5 series” were comforting, the announcement of the Rex was a total revelation.  Once it became clear that this car was going to be available with a very smartly-designed range extender, it became inevitable that it was going to be my next car.

Tom and Dr Julian Weber, BMW's Head of Innovation Projects E-Mobility at the i3 launch in July 2013 in New York City

With great excitement, I watch the world-wide unveiling of the i3 on my laptop at work one morning in July 2013 . And I followed the European launch of the first customer cars that Fall very closely.  As the US release drew closer, and final US pricing was announced, I began to make my plans.  I joined Tom’s excellent i3 Facebook group and began to learn about the real-life issues reported by cars in the field.

Oddly, my first opportunity to put down a deposit and order a car came before the first test drive cars were available in my area.  But the deposit was refundable, and demand was projected to be through the roof, so I put down a deposit in early February 2014.  The Launch Edition requirements were a bit of a headache, but my first few test-drives confirmed all my instincts were correct.  It was clear from a couple test drives that this was a very special car.

As manufacturing issues stacked up, I tracked the Leipzig production weeks and watched with despair as my build date slipped repeatedly from mid-March into late April. However finally in late April the build began. As a projected single week in the factory turned into an inexplicable six week delay in the Leipzig plant, I vicariously enjoyed the tales of the first cars being delivered in early May to the Electronauts who had tested the i3 drivetrain in the Active-E program.

  

MY ClipperCreek EVSE

Widespread reports of initial quality hiccups, combined with mounting delays, really tested my patience (and at times probably the limits of some of my online i3 friendships.)  But the joy most people took in the car combined with the knowledge that BMW would stand behind their multi-billion dollar investment in this project and the certainty that a large silent majority was not having any issues, was enough to keep my tattered faith intact. Having Tom and some of the other experienced Electronauts there to answer questions and offer advice was indeed extraordinarily helpful.

Tracking the Don Juan

Researching and installing a charger kept me somewhat busy as May and June dragged on and my shipping delays mounted. Eventually, my car made it to the port of departure in Bremerhaven in mid June and, after another wait, finally got on a boat in early July. Tracking the boat was painful given how close, and yet so far, my car was.  But eventually I caught a glimpse of my ship on a webcam in Halifax Nova Scotia, and it suddenly started to feel very real for the first time. Arrival at the vehicle processing center in New York was like entering a black hole - the car sat in processing for three weeks before being released to trucking, and that was only after placing a couple calls to get it prioritized.  And, naturally, the trucking took forever.  Long enough, in fact, that the car arrived about two hours too late to take on a multi-state loop to visit family that had been planned to take advantage of the car’s arrival. 

So off we went in the Prius, and in a great irony, the just-arrived car sat for several days before I could pick it up.  But eventually I made it to the dealer, and after 30 years of BMW enthusiasm, 7 years of evolving awareness, three years of studiously following the i3 project, 6 months of post-deposit waiting, the perfect car for me arrived, and I was born electric on August 6, 2014. 




Has the car met my initial expectations?  Without a doubt.  The design and build quality is outstanding, and the car is as comfortable as any I have driven.  But the way it performs has been the biggest surprise.  This car is just such an amazing juxtaposition of serenity and fury.  Driven hard, it leaps off the line with instantaneous torque - you can drive a week and never meet a car that can beat it from a green light down a city block Out in the country, when accelerating out of tight corners, it has enough power to break the rear wheels loose (and trigger the traction control) even on dry roads.  But driven more gently it is supremely smooth and silent and tranquil.  The ride is firm as to be expected of a teutonic car, but the drivetrain is so quiet, and the cabin so tight and noise-free, that the car is just amazingly relaxing to travel in.  Further stress reduction is afforded by the optional automatic cruise control, which allows you to set your maximum speed and forget it from there forward.  The car will track the traffic in front of it and maintain a safe distance regardless of traffic speed (even down to stop and go speeds) and then silently leap forward when the road opens up in front of it.  A dream for urban and suburban commuting.  This is a car that will play when you want to play, and lay down the miles without tiring you when you just need to get efficiently from point A to point B.  To paraphrase E.B. White’s famous words about Wilber: “That’s one swell [automobile].”

Christopher Mirabile is an early stage investor in Boston MA, USA.  He is the co-Managing Director of Launchpad Venture Group and the co-Founder of angel portfolio management site www.Seraf-Investor.com. He blogs about technology, investing and entrepreneurship at www.scratchpaperblog.com. and Tweets under the name of @cmirabile

BMW i Announces New DC Quick Charger and It's a Potential Game Changer

The very first public display of the new BMW i DC quick charger

BMW stole the show today at the start of Plug-in 2014 in San Jose, California by not only announcing a new DC quick charger that will charge an i3 to 80% in 30 minutes, but also by saying the use of these chargers will be free for i3 users through the end of 2015. 

This is a huge step forward for BMW i and the EV movement in general. I have consistently contended that the mass adoption of electric vehicles will hinge on the deployment of rapid charging. Even though the majority of charging will be at a slower rate and overnight, for EVs to really be taken seriously by the masses they need to be capable of refueling in less than an hour while making longer journeys. Tesla and Nissan have already demonstrated that they understand this and have made significant investments in DC quick charge infrastructure, and today's announcement from BMW is proof that BMW also realizes this and appears ready and willing to jump into the DC quick charge game.  

The new BMW i 24kW DC quick charger

The interesting thing about BMW's approach is that they didn't just use existing DCQC equipment. Instead, they took a different approach working with Bosch to create an entirely new type of DCQC that is specifically tailored to suit the needs of their car, the i3. One of the barriers to installing DC quick chargers is the cost of bringing the high voltage service to the location.  By limiting the draw to 24kW's the site won't incur the sometimes-astronomical utility demand fees which can make DC Fast charging cost as much as filling up a car with gas. BMW has worked with utilities to agree on a level of supply which would avoid these high demand charges. 

So if these DC quick chargers only supply 24 kW's that must mean they charge the cars much slower than a conventional 50kW DC quick charger, right? Wrong. This is what I meant about these being tailored for the i3. The i3's relatively small battery can't really utilize a higher rate than 24kW effectively. All DC Quick chargers taper off to a lower charge rate once they get close to fully charging the battery to prevent overcharging and damaging the cells. The i3 only has a usable battery capacity of 18.8kW's so on a 50kW quick charger it only will charge at the full rate for about 10 minutes before it starts ramping down to a lower charge rate. In fact, BMW claims the i3 will charge to 80% in about 25 minutes on a 50kW DC quick charger. On this new 24kW unit, it only takes about 5 minutes longer, charging to 80% SOC in 30 minutes. So for only an extra 5 minute penalty, you get:

1) A low-cost solution for DCQC. BMW will sell the unit to their partners for only $6,548 which is less than half as expensive as the least expensive 50kW CCS DC quick charger made by ABB. "Partners" include BMW dealerships, utilities and municipalities that want to provide this service. BMW hasn't decided on a regular retail cost for the units but they are willing to discuss it with interested parties.
2) The unit is small, measuring 31"(H) x 19" (W) x 12"(D) and only weighs about 125 lbs. It can even be pedestal or wall mounted, unlike any other DCQC on the market.
3) The sites won't have to pay the excessive demand charges for electricity. Instead it will be the regular  electric rate, allowing for a reasonable cost to be assessed for use of the charger. 

Even with all this great news, you'll notice the title reads that this is a "potential" game changer. As good as these units sound, they won't do any good if they aren't installed. It's already been announced that in California the NRG eVgo DC Fast Charging network will deploy a minimum of 100 BMW i3 compatible DC Fast Chargers, but what about the rest of the country? Will BMW step up and prove they are "all in" like Nissan and Tesla have and assist (yes that means subsidize) the deployment of these quick charge stations in other markets? Only time will tell, but I have to say I like what I'm seeing so far. Let's keep the ball rolling BMW.

Specifications for the new DCQC unit

Below is the full press release from BMW:
 
San Jose, CA/Woodcliff Lake, NJ – July 28, 2014… At Plug-In 2014, a conference dedicated to discussing key issues for the long-term success of electric vehicles, BMW of North America launched its BMW i DC Fast Chargers which can charge the BMW i3 all-electric vehicle’s battery up to 80 percent in 30 minutes. A joint development between BMW and Bosch Automotive Service Solutions, BMW i DC Fast Chargers will change the face of public charging as the first compact and affordable DC Combo fast charger. The first BMW i DC Fast Charger will be on display at Plug-In 2014 on July 28 at the San Jose Convention Center. BMW also announced its new ChargeNow DC Fast program in cooperation with NRG eVgo, in which BMW i3 drivers in California can enjoy no cost unlimited 30 minute DC fast charging, at NRG eVgo Freedom Station® sites equipped with DC Combo Fast Charging, through 2015.

Introducing the BMW i DC Fast Charger
Conventional DC fast chargers are about the size of a standard refrigerator, cost tens of thousands of dollars and require a significant amount of electricity. Half the size of a traditional electric vehicle DC charger – measuring 31”H x 19”W x 12”D and weighing approximately 100 pounds – BMW i DC Fast Chargers can be mounted on a wall, a first for electric vehicle DC fast chargers. In addition, BMW i DC Fast Chargers will be priced significantly less than other DC Combo chargers in the market at $6,548 for authorized BMW partners.

“This is a milestone in the development of the DC fast charging infrastructure. With more than five years of real world experience, we understand that a robust network of publicly available DC Combo Fast Chargers is a key part of the mobility of tomorrow,” said Robert Healey, EV Infrastructure Manager, at BMW of North America. “BMW is offering the BMW i DC Fast Charger at an appealing price point, and more manageable size, to make the convenience of DC fast charging more accessible for BMW i3 owners.”

The 24 kW DC Fast Charger feeds the current directly to the vehicle’s battery, resulting in a more efficient and faster charge. BMW i DC Fast Chargers use the SAE Combo 1 connector, the North American automotive industry standard for fast charging; feature a rugged aluminum IP54 enclosure; meet NEMA 3 requirements; and are designed to perform in extreme weather conditions, from -40°F to 185°F. Additionally, the BMW i DC Fast Charger is ChargePoint network-enabled, allowing electric vehicle drivers with the SAE Combo 1 inlet to access the BMW i DC Fast Charger using a ChargePoint or ChargeNow card. Major automakers including BMW, GM, Ford, Chrysler, Daimler, Volkswagen, Audi and Porsche have committed to adopting the SAE Combo 1 inlet for DC charging. The BMW i DC Fast Chargers will be available for BMW i Centers across the U.S. beginning in August.

Introducing ChargeNow DC Fast for BMW i3 Drivers
In keeping with its holistic approach to making DC fast charging more accessible and, in turn, increasing the adoption of electric vehicles, BMW, in cooperation with NRG eVgo, will offer no cost charging to BMW i3 drivers at participating eVgo Freedom Station sites equipped with DC Combo Fast Charging in California through 2015.

Using their ChargeNow cards, BMW i3 drivers will have access to unlimited 30-minute DC fast charging sessions with the ChargeNow DC Fast program. BMW i3 owners can sign up easily for ChargeNow DC Fast at chargenow.com/us. In order to receive the full benefits of the program, BMW i3 drivers must use the ChargeNow card, provided with their BMW i3, to charge the vehicle at least once by December 31, 2014, at a participating eVgo Freedom Station. By doing so, BMW i3 drivers will enjoy continued access to no cost DC charging sessions through the end of 2015. Eligible BMW i3 vehicles must be equipped with the DC Fast Charging option (SAE).

“We’re confident the rapidly-expanding NRG eVgo DC Fast Charging network will provide significant benefits to BMW i3 drivers in California,” continued Mr. Healey. “With the cooperation between ChargePoint and NRG eVgo, ChargeNow DC Fast brings us closer to the reality of one card, one account public charging network interoperability.” eVgo will deploy a minimum of 100 BMW i3 compatible DC Fast Chargers across California to support the ChargeNow DC Fast Program.

“This is a milestone in the development of the DC fast charging infrastructure. With more than five years of real world experience, we understand that a robust network of publicly available DC Combo Fast Chargers is a key part of the mobility of tomorrow,” said Robert Healey, EV Infrastructure Manager, at BMW of North America. “BMW is offering the BMW i DC Fast Charger at an appealing price point, and more manageable size, to make the convenience of DC fast charging more accessible for BMW i3 owners.” - See more at: http://www.longtailpipe.com/2014/07/bmw-shows-smallest-and-lowest-cost-dc.html?utm_source=dlvr.it&utm_medium=facebook#sthash.B9P4jL3V.dpuf

“This is a milestone in the development of the DC fast charging infrastructure. With more than five years of real world experience, we understand that a robust network of publicly available DC Combo Fast Chargers is a key part of the mobility of tomorrow,” said Robert Healey, EV Infrastructure Manager, at BMW of North America. “BMW is offering the BMW i DC Fast Charger at an appealing price point, and more manageable size, to make the convenience of DC fast charging more accessible for BMW i3 owners.” - See more at: http://www.longtailpipe.com/2014/07/bmw-shows-smallest-and-lowest-cost-dc.html?utm_source=dlvr.it&utm_medium=facebook#sthash.B9P4jL3V.dpuf

The First US i3 REx Delivery Goes To Me!

My client adviser, Manny Antunes and I with my i3

This afternoon I took delivery of the first i3 REx in the US. BMW of North America was kind enough to arrange it so I'd have the very first one delivered in North America, and I would like to thank them for that. It's been a long, fantastic journey for me. Five years in BMW's e-mobility trial lease program and over 140,000 electric miles driven on my MINI-E and ActiveE has led up to me finally getting the first real production EV from BMW. This has been a long time coming and I'm very anxious to see how the i3 performs and report on it here and on other websites. I'm sure there will be things I feel need improvement, but I do expect to thoroughly enjoy the car for what it is.

BMW NA CEO Ludwig Willisch handing me the keys to the first all electric BMW in company history.             January 13th, 2011

Manny Antunes, my client adviser at JMK BMW delivered the first i3 BEV in the state of New Jersey a couple of weeks ago and now he can add the first i3 REx customer delivery in the US to his resume. Manny was also my ActiveE client adviser when I took delivery of the very first ActiveE, back in January 2011. That was a historic event because I was the very first customer in BMW history to take delivery of a 100% electric BMW, something I am very proud of. As BMW slowly transitions to more and more electric vehicles in their lineup, I'll always know I was the person who got the very first one, and that's pretty cool.

I'm sure the frequency of my posts here will increase now, and I'll also be writing about my i3 experiences for a number of EV websites including InsideEVs, Green Car Reports, Plug in Cars and of course BMWBLOG where I'll have a regular column there reporting on my experiences and all other i3 news.

I just wanted to do a quick post now to make the announcement. I'll be putting up another post soon about my initial impressions. Stay tuned!

How Much Does it Cost to Charge an Electric Car?

There are many reasons for considering making an electric car the next car you buy or lease. Besides the many environmental benefits, the promise of energy security, the silky-smooth driving experience with instant torque available without delay and low maintenance, one of the best characteristics of electric vehicles is how little they cost to operate. I've covered this topic here before, but this is something that really needs to be driven home. While Electric cars are currently more expensive than their conventionally-powered counterparts, the total cost of ownership over time can certainly be less, and in some cases much less.

Just as with gasoline cars some EV's are more efficient than others, but the average EV needs about 30 kWh’s of electricity to power the vehicle for 100 miles. For example, the EPA rating for the Nissan LEAF is exactly 30 kWh’s per 100 miles. A Tesla Model S 60 is rated at a combined 35 kWh’s per 100 miles and uses a little more energy since it’s heavier and more powerful than a LEAF, while the Chevy Spark EV has a combined consumption rating of 28 kWh’s per 100 miles. The BMW i3’s EPA consumption ratings haven’t been announced yet, but since the i3 is likely to be wear the “most efficient EV” crown, I expect it to be rated somewhere around 26kWh’s per 100 miles. The consumption for all electric vehicles can be viewed at the US Department of Energy’s website: www.fueleconomy.gov

According to Researchers at the University of Michigan Transportation Research Institute, the sales-weighted average fuel economy of all new vehicles sold in the United States in 2013 was 24.8 mpg. The average cost for a gallon of regular gasoline in the US over the past three years was $3.53/gallon. By using 15,000 miles as the average amount of miles a person will drive in a year, the annual cost of gasoline for the average car will be $2,135 per year, using the average cost of gasoline from 2011 through 2013.

Electricity rates vary much more than gasoline across the country, but the cost is much more stable. Unlike with gasoline, there aren’t huge spikes in electricity rates if a refinery has a problem, and neither does the price skyrocket when there is political instability in one of the large oil producing countries as we have seen lately, since all of the electricity we use in America is domestically produced. The average cost of electricity in the US is 12 cents per kWh. Therefore the average person driving an average EV 15,000 miles per year pay about $540.00 per year to charge it. As mentioned, the cost of electricity can vary greatly depending on where you live, but in order to equal the price of the average gasoline car’s fuel costs, the price of electricity would have to be four times the national average, and cost 48 cents per kWh. Nowhere in the US does electricity cost even close to that much. So the average American would save roughly $1,600 per year in fuel alone, and that's if gasoline prices remain around $3.53 per gallon. Gasoline prices do frequently spike up and down, but in the long run they always goes up. Electricity costs do eventually increase also, but not nearly at the pace of gasoline. Plus with fewer moving parts, EV's cost much less to maintain. If you combine the fuel savings with the reduced maintenance costs, it's clear to see an EV will cost you much less in the long run, even if the vehicle costs a little more up front.

Another great thing about electric cars is that you can easily reduce your electric bill by $40 to $50 per month just by being more efficient, and therefore completely eliminate your transportation fuel cost! You really can't use less gasoline unless you drive less or buy a more efficient car, but you can reduce your electricity usage at home and still drive as much as you always have. Simple measures like a programmable thermostat and the use of compact florescent or LED light bulbs can make a big difference. In fact, five 100 watt light bulbs left on continuously for a year use nearly the same amount of energy as it takes to power an electric car 15,000 miles! Here's how: five 100 watt light bulbs use 500 watts per hour. In 24 hours they use 12,000 watts or 12kWh. In 365 days they use 4,380kWh’s. A typical EV that uses 30 kWh’s for every 100 miles will use 4,500 kWh’s to drive 15,000 miles. Simply by turning unnecessary lighting off at your home, you can drastically reduce or completely eliminate your annual transportation fuel cost. Try doing that with a gasser!

Touchy "Door Ajar" Warning Light an Issue With Early i3 Builds

If you already drive an i3, you've probably seen this warning pop up on the dash.

The rear coach doors have been one of the more talked about features of the i3. Most people seem to favor conventionally opening rear doors, especially when they are considering hauling the kiddies around in the back as it can be difficult to open the doors in tight parking spaces.

Surprisingly, the feedback I've gotten from many early i3 owners has been generally positive in regards to coach doors, (or at least there haven't been any complaints!) so perhaps in practice they aren't as cumbersome as many predicted they might be. However there does seem to be a problem that has popped up with regards to them. As soon as the first i3's hit the roads I heard from a few of the first owners that the rear door ajar warning light would come on often during cornering. I didn't report on it since it was only a couple people and there are always minor build issues with new models. I figured BMW would get it sorted out quickly and I wouldn't hear anything more on it.

Close me first!

That doesn't seem to be the case. We are about seven months into production and I've now had more than a dozen i3 owners tell me they experience this regularly if they don't close the rear coach doors very hard - in other words slam it shut. Some of these people have only taken delivery very recently, so they aren't driving some of the first cars off the assembly line. They don't believe it's a safety concern, and the door is not in any danger of opening as it is securely locked. There doesn't appear to be a physical switch in the door jamb, so it would seem the sensor is some kind of magnetic switch inside the door that needs to make contact and is extremely sensitive. So much so that it loses contact when the car is in a tight turn or goes over a bad bump in the road.

This really isn't anything alarming and not completely unexpected. The i3 is a brand new model and BMW is using materials and manufacturing processes they have never employed before. There will likely be some minor issues like this, however it does need to be corrected. As I'm sure many of you can attest it's quite annoying to have one of these warning lights turn on and off all the time, especially at night when the display is brightly illuminated. I'd hate to have to resort to the decades old "black tape over the annoying warning light" solution on my brand new $56,000 urban mobility pod!

Is The BMW i3 "Too European" For the US Market?

It's been called edgy, futuristic, polarizing, ground breaking and even flat out hideous. It has funky lines, rear coach (suicide) doors that can't be opened unless the front doors are and rear windows that are permanently closed. The nose has a pronounced "underbite" that any respectful orthodontist would love to correct and the tires are so skinny they look like they should be on something coming out of BMW Motorrad, and certainly not on a proper BMW automobile.

The internet is full of extremely harsh criticism of the i3's exterior styling. However most seem to praise the interior for it's modern, stylish and open feel, especially for such a small car. I don't think I've read a single article where the author didn't at least approve of the interior design, while most gave it very high marks. The term "Scandinavian loft" has been used frequently to describe the modern, open feeling the i3's interior offers.

But then there's the unconventional exterior styling that many people just can't get past. I have to admit, I didn't love it when I first saw it, but I never actually hated it. Then I felt a lot better once I saw it in person and got to drive it. The styling has definitely grown on me and I genuinely like how it looks now.  Others don't fell the same way. In fact, the i3's unique appearance has been discussed ad nauseum since its introduction. Here are a few examples:


On this message board, one person asked the question: Did they try to make it ugly?

Brad Berman of plugincars.com: Did BMW screw up the visual design of i3 electric car?

Perhaps one of the most offensive stories was from The Slate when they wrote: BMW i3 review: Electric car is a cheap, ugly Tesla Model S with an SUV on the side

Would this Citroen be popular in the US?

Then I started thinking about all the criticism and began to wonder if it is mostly driven by American opinions. BMW has consistently maintained the i3 is a "city car". Unlike Europe, city cars just haven't been accepted here yet. The European roads are full of small cars that would certainly appear "unconventional" to American motorists. Take smart for instance. There are smart cars everywhere you look in Europe, yet smart can barely sell a few hundred cars a month in the entire US. Also, many of the cars there look a bit more modern than what you typically find on American roads. Are Europeans just more accepting of new ideas and styling that pushes the limits of acceptability? Is form following function an easier sell to the European car buyer than it is to their American counterpart?

John Voelcker, editor of Green Car Reports and one of the industries most respected journalists covering the green car and alternative powertrain scene recently wrote this: 

"I'd agree that the BMW i3 is the best city car yet developed. Which is fine for Europe. The problem is that in North America, virtually no one has ever said, "Honey, we need to go buy a city car!"

Will America warm up to the unconventional BMW i3?

This does make sense but I'd argue that while it is a "city car", it is just as well served for the outlying suburbs of the big cities, making it a great commuter car for the daily grind, while still offering the spirited driving experience many want for the weekend joy ride. Which leads to the next questionable decision BMW made which is likely part of the reason so many people have been critical and that's the range. You can't go too far on that weekend cruise unless you paid the additional $3,850 and got the range extender. The EPA range rating hasn't been announced yet but it's widely expected that the i3's electric range will be officially pegged at about 80 to 85 miles per charge. America's a big country and with gasoline relatively cheap compared to the average price in Europe it's common to drive hundreds of miles at a clip here. I believe if BMW would have increased the i3's range a bit, so the EPA range rating was 100 or more miles, they would have eliminated a lot of the negativity surrounding the car so far. Of course the Europeans would like more range also (who doesn't?). It just seems less important there since they are likely to drive less than we do in the US and some would argue that European customers look at a car purchase more pragmatically in many cases.

BMW CEO Reithofer introduces the i3

Will the "unique" styling and short range conspire to limit the i3's success in the US market? Only time will tell. There will certainly be an initial surge of orders but once they are filled will the i3 continue to attract eco-conscious buyers to the brand. According to BMW, i3 ordering has been robust and they have over 11,000 orders in the bank worldwide. US ordering has just recently begun and the first deliveries are due here in only a few weeks but BMW hasn't said how many of the 11,000 orders have come from American customers.  BMW must be happy with i3 sales so far though because they recently ordered two more Engle molding machines that make i3 body shell components. They are only about six months into production so if they need to buy more production machinery already, that is likely a good sign.

Ready or not America, here i come!

What do you think? Do you like the i3's appearance? Do you hate it or are you in the middle? Will it be more accepted by European customers or will it have universal appeal? Let me know in the comments below.