Lexus is the tenth most valuable automotive brand in the world, according to the 2015 edition of the BrandZ Top 100 Most Valuable Global Brands study, with the brand’s value being calculated at $4.33 billion.
Toyota ranked first overall in the automotive category with a value of $28.9 billion, followed by BMW and Mercedes at $26.3 billion and $21.8 billion respectively.
Download the full Brandz Top 100 Most Valuable Global Brands study
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