~ Auto Buzz ~: Report – Land Rover is the lone Indian-owned brand on InterBrand’s global top 100

Monday, 13 October 2014

Report – Land Rover is the lone Indian-owned brand on InterBrand’s global top 100



The ranking is published by leading brand consultancy firm InterBrand.


With its brand value pegged at USD 4.47 billion (around INR 27,376 cr) Tata Motors’s recently acquired Land Rover finds itself at the 91st spot on the list of top 100 most valuable brands in the world.


Land Rover Discovery Sport front three quarters at the 2014 Paris Motor Show

Land Rover is one of the 5 new entrants this year into InterBrand’s list.



The heritage-teeming British SUV expert is the only Indian-owned brand in this year’s list which is topped by Apple. Land Rover is also one of the only five new entrants of the elite club this year.


InterBrand highlights the fact that Land Rover has received 115 awards across its product range (55 of them for the flagship Range Rover sub-brand) and has invested heavily in new products and technologies. The SUV specialist also improved its J D Power score which is cited as one of the important parameters to be ranked as a top brand.


Land Rover Experience Range Rover Evoque

New technologies are expected to further enhance the brand value.



Toyota, Mercedes-Benz and BMW which are placed at 8th, 10th and 11th spots respectively are the top automotive brands in the InterBrand’s list.


Also Read: Range Rover family to get a distinctive fourth member


With innovative technologies like Transparent Bonnet and Virtual Windscreen Concept (shared with Jaguar) in addition to exciting new products, Land Rover is poised to augment its brand equity, and move up a few places in the coming years.


Land Rover Discovery Sport – Image Gallery


Land Rover Discovery Sport front at the 2014 Paris Motor Show Land Rover Discovery Sport front three quarters left at the 2014 Paris Motor Show Land Rover Discovery Sport side view at the 2014 Paris Motor Show Land Rover Discovery Sport rear three quarters angle at the 2014 Paris Motor Show Land Rover Discovery Sport rear at the 2014 Paris Motor Show Land Rover Discovery Sport interior at the 2014 Paris Motor Show Land Rover Discovery Sport third row seats at the 2014 Paris Motor Show Land Rover Discovery Sport third row seating at the 2014 Paris Motor Show Land Rover Discovery Sport wheel at the 2014 Paris Motor Show Land Rover Discovery Sport taillamp at the 2014 Paris Motor Show Land Rover Discovery Sport steering wheel at the 2014 Paris Motor Show Land Rover Discovery Sport rear three quarters view at the 2014 Paris Motor Show Land Rover Discovery Sport rear three quarters right at the 2014 Paris Motor Show Land Rover Discovery Sport rear quarter glass at the 2014 Paris Motor Show Land Rover Discovery Sport rear seat at the 2014 Paris Motor Show Land Rover Discovery Sport rear monitors at the 2014 Paris Motor Show Land Rover Discovery Sport rear bench at the 2014 Paris Motor Show Land Rover Discovery Sport lettering at the 2014 Paris Motor Show Land Rover Discovery Sport instrument binncale at the 2014 Paris Motor Show Land Rover Discovery Sport infotainment display at the 2014 Paris Motor Show Land Rover Discovery Sport headlight at the 2014 Paris Motor Show Land Rover Discovery Sport headlamp at the 2014 Paris Motor Show Land Rover Discovery Sport grille at the 2014 Paris Motor Show Land Rover Discovery Sport gear selector at the 2014 Paris Motor Show Land Rover Discovery Sport front three quarters at the 2014 Paris Motor Show Land Rover Discovery Sport front seats at the 2014 Paris Motor Show Land Rover Discovery Sport front fascia at the 2014 Paris Motor Show Land Rover Discovery Sport drive selector at the 2014 Paris Motor Show Land Rover Discovery Sport door trim at the 2014 Paris Motor Show Land Rover Discovery Sport dashboard at the 2014 Paris Motor Show

[See the full rank list here]



More gadget review in www.mamaktalk.com

at

Share This: